On his “2025 State of Crypto Summit” in New York City, Coinbase delivered fireworks to announcements and made it unmistakably clear: the days as a pure crypto exchange are counted. The US giant wants more-namely the backbone of crypto economy. This prompted Cantor Fitzgerald's analysts to significantly increase their price target.
At the center of the offensive are a number of new products in the payment area. So became a New payment protocol presented that Shopify is to be taken over. In addition, there is a payment product based on the USDC stable coin and a treasury management platform for companies. Also the introduction of the Coinbase One Card Bitcoin rewards is imminent. All payment activities are to be handled via Base, Coinbases own Layer 2 solution. Cantor Fitzgerald analysts expect additional income and increasing demand for USDC.
Coinbase also plans significant extensions in the core business, trade. Base-based decentralized stock exchanges (Dexs) such as aerodrome are to be integrated directly into the main app. This would make all on-chain assets accessible via a single platform. In addition, Coinbase prepares the start of CFTC-compliant US Perpetual Futures and will integrate the crypto derivative giant Deribit in Coinbase Prime. However, analysts warn here not to neglect user -friendliness.
Analysts see potential in the long term
Cantor Fitzgerald's analysts, led by Brett Knoblauch, were optimistic in a recent study: “In the long term, we believe that what Coin does in the trade area will enable the company to increase its market share and what it does outside of trade will fundamentally change the perspective of investors.”
However, there is also a damper at short notice: the commercial volumes in the second quarter are $ 230 to $ 250 billion below the expectations of $ 357 billion. Cantor Fitzgerald therefore lowered the sales expectations of around four percent, but confirmed the “overweight” rating for the coin share. The price target was even significantly increased from $ 253 to $ 292, based on a stronger evaluation of profits for 2026.
Coinbase takes a strategically important swivel. The vision of becoming a central infrastructure in the crypto area is ambitious and can bear fruits in the long term. The new products in the payment and derivation area have the potential to open up new earnings flows and reduce the dependency on volatile spot trading. Invested investors remain on board.
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